Design Recommendations

There are some instructions you need to be aware of to design for the Power Tower City. Design with the artboard edges and Live Area/Trim Layer in mind. Designs should go to the artboards edges and the pink trim outline is where your design will be trimmed after printing.

The front side has some areas you’ll want to steer clear of. Make sure important elements do no fall behind the screen or charging bay area.

We recommend leaving some room under the charging bay area as the shelf will partially block visibility and could create shadows. See render example below.

On the other hand, placing text or small logos above and/or below the screen are prime real estate! Please note that there will be a small cutout for the camera lens to the left of the screen.

Fonts

Please be sure to either send us all fonts used or outline all fonts in your document before saving. If we don’t have the fonts used and they were not outlined, this will cause a delay in the production process and could effect your order ship out and delivery date. To quickly outline fonts, use the keyboard shortcut: Shift + Command + O.

High Res Print Ready

To ensure your artwork looks as great printed as it does on screen, please make sure all artwork and assets you use are CMYK and at least 300 PPI. You can check the resolution by going to the links tab in Illustrator or InDesign. If your artwork is less than 300 PPI, pixelation may occur causing your design to look blurry.

Sending Artwork

It’s almost time to send you artwork! Please read these last few steps: 

Please make sure only crop marks are turned on in the Live Area/Trim layer. Visible Area and Trim layers should be turned off. The warning label needs to be present, usually somewhere on the bottom tier, near the seam. File formats we accept are Illustrator, InDesign, EPS, or PDF. Please leave all layers editable just incase we need to make any small adjustments.

The first thing we ask is to help us by naming you art files with the client name, PTOP reference number, and Power Tower unit type. For example: Client/SponsorName_PTOP01234_City.

You can send files using our WeTransfer link at: https://powertower.wetransfer.com/. In the WeTransfer message, please include your PTOP reference number. Please send files to design@powertower.com.

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